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Highlights the integral link between the location of a particular format of retail outlet and the benefit which they offer to the customer segments which they serve. Outlines a simple conceptual framework for planning store networks which can be used as a starting point for a variety of retail...
Persistent link: https://www.econbiz.de/10014803777
Most location investments in retailing are frequently viewed as resulting from a combination of objective site assessments and decisions by individual organizations. They are also influenced, however, by the relationships between retailers, developers, financiers and planners, among others. Such...
Persistent link: https://www.econbiz.de/10014803779
Much of the existing literature on location does not address the problems faced by retail organizations at a strategic level, largely because it has tended to concentrate on the technical and policy issues relating to the evaluation and development of new sites. The reason for this lies largely...
Persistent link: https://www.econbiz.de/10014803853