Arend, Richard J. - In: Business research 13 (2020) 3, pp. 1231-1251
The existence of ambiguity presents a challenge to decision-makers as it eliminates the ability to apply standard …, ambiguity arises in most strategically important decisions in some form because of the genuine limits on the decision … problems as strategic decision-making under ambiguity where choices over resource investments must be made in competitive …