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Decision under uncertainty
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Trade-offs and depletion in choice
Wang, Jing
;
Novemsky, Nathan
;
Dhar, Ravi
;
Baumeister, Roy F.
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 910-919
Persistent link: https://www.econbiz.de/10008666374
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