Intro -- About De/G PRESS -- Acknowledgments -- Contents -- Preface to the Second Edition -- Chapter 1. The Case for Business Integration -- Chapter 2. Demand/Supply Integration -- Chapter 3. World-Class Demand/Supply Integration -- Chapter 4. Forecasting as a Management Process -- Chapter 5....

Supply chain professionals: master pioneering techniques for integrating demand and supply, and create demand forecasts that are far more accurate and useful! In Demand and Supply Integration, Dr. Mark Moon presents the specific design characteristics of a world-class demand forecasting...

In der heutigen Wissens- und Informationsgesellschaft sind Innovationen elementar für die wirtschaftliche Entwicklung. Jedoch kann die privatwirtschaftliche Innovationstätigkeit aufgrund des Vorliegens von Marktunvollkommenheiten aus gesamtgesellschaftlicher Sicht zu gering ausfallen. Dies...

"This book features ten emergining trends that are shaping supply chain operations worldwide and imapcting the global business landscape. These trends include: the rise of regional theatres of supply; managing global risk through control towers; customer segmentation; realizing real demand;...