estrategia competitiva.....In this paper the recent evolution of the cultivation, package and marketing costs of the Canarian … links of the marketing chains in destination countries. However, the high cost of freights corresponding to sea transport …

illegal. One alternative worth considering is exporting fresh grapefruits to the EU. This marketing opportunity comes about as … the demand for the fruit in the EU could create a marketing opportunities for countries such as Jamaica. The paper … discusses the state of the Florida citrus industry with particular reference to grapefruits and the marketing prospects for …

Due to the lack of information on the factors that affect the marketing of cowpeas in Senegal, this study investigates … key aspects for the successful marketing of cowpeas in Senegal. The contribution this study makes lies in the information …) changes in expenditures on cowpeas can be properly discounted in marketing strategies, (iii) interventions can be designed to …