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Once serving the whole value chain by what has become known as vertical integration,companies have long since started to outsource value creation processesto specialized partners. Moreover, societal changes have induced a paradigm shiftfrom product-driven to service-dominated value creation....
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"Tourismusforschung" (1989) des bekannten Freizeitforschers. Er informiert Fachleute, Studenten, Journalisten und interessierte Laien in …
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