Showing 1 - 10 of 304
Good corporate reputation is seen as one of the most valuable assets. It is believed to cause a multitude of favorable impacts within different stakeholder groups. As a consequence, a multitude of studies analyzed the relationship between corporate reputation and financial performance. However,...
Persistent link: https://www.econbiz.de/10010281513
In general, consumer preferences depend on the context of a decision situation. This paper highlights the context-dependence of substitution behavior in out-of-stock (OOS) situations and provides evidence for the relevance of promotion as essential driver of customers' OOS reactions. We...
Persistent link: https://www.econbiz.de/10010281526
Out-of-Stock (OOS) is a prevalent problem customers face at the POS. In this paper, we demonstrate both theoretically and empirically how OOS-induced substitution patterns can be explained and predicted by means of context and phantom theory. We further analyze the relevance of promotions, for...
Persistent link: https://www.econbiz.de/10010281530
In general, consumer preferences depend on the context of a decision situation. This paper highlights the context-dependence of substitution behavior in out-of-stock (OOS) situations and provides evidence for the relevance of promotion as essential driver of customers' OOS reactions. We...
Persistent link: https://www.econbiz.de/10009266902
Good corporate reputation is seen as one of the most valuable assets. It is believed to cause a multitude of favorable impacts within different stakeholder groups. As a consequence, a multitude of studies analyzed the relationship between corporate reputation and financial performance. However,...
Persistent link: https://www.econbiz.de/10009349184
Out-of-Stock (OOS) is a prevalent problem customers face at the POS. In this paper, we demonstrate both theoretically and empirically how OOS-induced substitution patterns can be explained and predicted by means of context and phantom theory. We further analyze the relevance of promotions, for...
Persistent link: https://www.econbiz.de/10008989876
Small firms are seen as important drivers of dynamics and innovation. They need to be particularly flexible and be able to react quickly to new challenges. This paper uses the latest change in dismissal protection legislation in Germany as a natural experiment and tries to find causal effects on...
Persistent link: https://www.econbiz.de/10010266679
Im Rahmen des vorliegenden Bandes arbeitet der Verfasser heraus, dass es grundsätzlich auch für kleinere Banken möglich ist, entsprechende Verfahren einzuführen. Voraussetzung dafür ist allerdings, dass die Thematik seitens der Bank offensiv und engagiert angegangen wird, man sich...
Persistent link: https://www.econbiz.de/10010297036
Diese Arbeit thematisiert Risikomanagement im Krankenhaus. Zunächst soll aufgezeigt werden, dass für Krankenhäuser die Notwendigkeit besteht, ein Risikomanagementsystem zu installieren. Im Anschluss daran folgt die Betrachtung verschiedener Bestandteile des Risikomanagements und...
Persistent link: https://www.econbiz.de/10010297047
Das Ziel dieser Arbeit besteht darin, die betriebswirtschaftlichen Anforderungen an ein Risikomanagement darzustellen und mit den nationalen und internationalen (teilweise gesetzlichen) Anforderungen sowie Prüfungsstandards zu vergleichen. Dabei ist zu untersuchen, ob bereits mit der...
Persistent link: https://www.econbiz.de/10010297053