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Feenstra and Ma (2008) develop a monopolistic competition model where firms choose their optimal product scope by balancing the profits from a new variety against the costs of "cannibalizing" sales of existing varieties. While more productive firms always have a higher market share, there is no...
Persistent link: https://www.econbiz.de/10009672241
This paper empirically analyzes the determinants of demand in the German automobile industry. Our primary goal is to … demand schedule. Using a dataset on the segment of compact cars in the German market, we show that consumers have an … characteristic. -- DEMAND ESTIMATION ; DISCRETE CHOICE ; DIFFERENTIATED PRODUCTS …
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What happens to demand if a magazine launches a website? This question is empirically analyzed for the German women … differentiated product demand are estimated on panel data covering the period 1990 to 2000, showing that website provision does not … demand than competitors that did not go online. Descriptive evidence on the magazines? website contents shows that websites …
Persistent link: https://www.econbiz.de/10011447038
demand curves: the demand for the print medium and the demand for advertising space. Publicly available data on German women … coincide well with those of industry sources, magazines with a high circulation elasticity of advertising demand price markedly … below marginal cost and website provision neither has a significant effect on magazine nor on advertising demand. Keywords …
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The effect of website provision on the demand for German women's magazines is analyzed using differentiated product … demand models estimated on panel data that cover the period 1990 2000. Descriptive evidence on the magazines' website … alternative econometric approaches to identify the demand model. A counter-factual analysis shows, however, that online magazines …
Persistent link: https://www.econbiz.de/10012469909