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As a dynamic way to raise funds for professional and private projects in recent years, crowdfunding has made tremendous … perspectives. We therefore approach the marketing mix adaptability of online crowdfunding platforms and its impact on campaign …, we performed an in-depth analysis of the 4E marketing mix benefits on crowdfunding, highlighting best practice approaches …
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This article specifies the concept of 'Organizational Culture of Participation' (OCP) as that part of an organizational culture which is linked to employee participation. Three OCP-types are distinguished by the way participation is promoted and supported in an organizational culture: (1) leader...
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Crowdfunding is a buzzword that signifies a sub-set in the new forms of finance facilitated by advances in information …
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Academy of Comparative Law 2018 and gives an overview of the regulation of crowdfunding in Germany and the typical design of … crowdfunding campaigns under this legal framework. After a brief survey of market data, it delineates the classification of … crowdfunding transactions in German contract law and their treatment under the applicable conflict of laws regime. It then turns to …
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