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As a dynamic way to raise funds for professional and private projects in recent years, crowdfunding has made tremendous progress, especially through online platforms. However, research on this subject is still young, leaving room for different perspectives. We therefore approach the marketing...
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alternative fundraising schemes. In conjunction with the Bavarian State Opera, we mailed 25,000 opera attendees a letter … describing a charitable fundraising project organized by the opera house. Recipients were randomly assigned to six treatments … designed to explore behavioral responses to fundraising schemes varying in two dimensions: (i) the presence of a lead donor …
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current condition of fundraising activities and exit conditions. Syndication, though underdeveloped at present, might offer …
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