Ghana has made considerable progress over the last 20 years in sustaining economic growth and reducing poverty. The Government of Ghana has declared its new development goal of reaching middle-income status by 2015. Achieving this goal will require Ghana to double its per capita income over the...

Purpose – Despite the rapid growth and internationalization of services, marketers of services realize that to successfully leverage service quality as a global competitive tool, they first need to correctly identify the antecedents of what the international consumer perceives as service...

Discusses and applies a general framework for services quality to make a comparative evaluation of ten dimensions of service quality between developed and developing countries. Derives specific hypotheses for each of the service quality dimensions based on the relevant environmental factors...

Outsourcing of information technology (IT) and financial services has changed enormously over the past decade. To date, India has been the principal winner in this offshore techno‐shift. Buoyed by the rise of data networks and satellite communications, the country has witnessed a boom in...