Kim, Daejoong; Kim, Jang-Hyun; Nam, Yoonjae - In: Quality & Quantity: International Journal of Methodology 48 (2014) 5, pp. 2605-2614
This study examines the corporate dialogic uses of four types of social networking sites (SNSs) (Facebook, Twitter, YouTube, and LinkedIn) with the public and their differences by industry type. The results suggest that corporations have integrated SNS uses, and use SNSs in different ways...
