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~subject:"Dienstleistungssektor"
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Dienstleistungssektor
Direktmarketing
20
Deutschland
18
Germany
18
Direct marketing
16
Beziehungsmarketing
8
Relationship marketing
8
International marketing
5
Internationales Marketing
5
Marketing management
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Marketingmanagement
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Theorie
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Theory
5
Management
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Bundling strategy
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Consumer behaviour
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Customer service
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E-commerce
3
Electronic Commerce
3
Erfolgsfaktor
3
Internet
3
Konsumentenverhalten
3
Kundenbindungsprogramm
3
Kundenservice
3
Leistungsbündel
3
Loyalty program
3
Success factor
3
Aufsatzsammlung
2
Benchmarking
2
Bürgernähe
2
Communication
2
Confidence
2
Dienstleistungsmarketing
2
Digitalisierung
2
Digitization
2
E-Government
2
E-government
2
Economics
2
Fundraising
2
Ganzheitliches Denken
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Mann, Andreas
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Adams, Roland
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Creusen, Utho
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Jahrbuch der Absatz- und Verbrauchsforschung
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ECONIS (ZBW)
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Kundenorientierung in deutschen Dienstleistungsunternehmen: Wunsch oder Wirklichkeit?
Hünerberg, Reinhard
;
Mann, Andreas
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
51
(
2005
)
1
,
pp. 49-70
Persistent link: https://www.econbiz.de/10002767466
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2
Benchmarking : der Weg zu Best Practice
Töpfer, Armin
;
Adams, Roland
;
Creusen, Utho
;
Gerlach, …
-
1997
Persistent link: https://www.econbiz.de/10014010306
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