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~subject:"Digital platform"
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Digital platform
Consumer behaviour
82,091
Konsumentenverhalten
79,610
Theorie
9,752
Theory
9,588
Relationship marketing
9,041
Beziehungsmarketing
9,011
Brand management
7,518
Markenführung
7,477
Brand image
6,648
Markenimage
6,610
Online-Handel
6,047
Online retailing
6,031
Customer satisfaction
5,701
Social Web
5,626
Social web
5,622
Kundenzufriedenheit
5,545
Electronic Commerce
5,375
E-commerce
5,210
Online-Marketing
5,083
Internet marketing
5,062
USA
5,006
United States
4,760
Digitale Plattform
4,642
Service quality
4,490
Dienstleistungsqualität
4,446
Deutschland
4,439
Brand
4,267
Markenartikel
4,258
Einzelhandel
4,177
Germany
4,144
Retail trade
4,138
Werbewirkung
3,660
Advertising effects
3,618
Verbraucherverhalten
3,571
Experiment
3,404
Emotion
3,183
Advertising
3,096
Website
3,064
Werbung
3,017
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Kenney, Martin
32
Peitz, Martin
23
Hagiu, Andrei
17
Zysman, John
17
Cennamo, Carmelo
16
Gawer, Annabelle
16
Jullien, Bruno
16
Luca, Michael
16
Belleflamme, Paul
15
Mattila, Juri
15
Parker, Geoffrey
15
Stanton, Christopher
15
Athey, Susan
14
Farronato, Chiara
14
Fradkin, Andrey
14
Heidhues, Paul
14
Krcmar, Helmut
14
Brynjolfsson, Erik
13
Horton, John J.
13
Jeon, Doh-Shin
13
Lehdonvirta, Vili
13
Zimmermann, Klaus F.
13
Kretschmer, Tobias
12
Madio, Leonardo
12
Zhu, Feng
12
Chen, Jianqing
11
Fletcher, Amelia
11
Jayaraman, Rajshri
11
Kerr, William R.
11
Qiu, Liangfei
11
Tan, Yong
11
Altmann, Steffen
10
Crémer, Jacques
10
Falk, Armin
10
Kumar, Subodha
10
Liu, Meng
10
Wright, Julian
10
Benlian, Alexander
9
Bourreau, Marc
9
Hong, Yili
9
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National Bureau of Economic Research
67
OECD
16
Europäische Kommission / Direktion F - Digitale Transformation / F.2 - Digitale Dienstleistungen und Platformen
8
Nomos Verlagsgesellschaft
8
IGI Global
7
RWI - Leibniz-Institut für Wirtschaftsforschung
7
Springer Fachmedien Wiesbaden
6
European Foundation for the Improvement of Living and Working Conditions
4
Europäische Kommission / Generaldirektion Kommunikationsnetze, Inhalte und Technologien / Unit Data Policy and Innovation
4
Europäische Kommission / Gemeinsame Forschungsstelle
3
Institut der Deutschen Wirtschaft Köln
3
Bank für Internationalen Zahlungsausgleich
2
Books on Demand GmbH <Norderstedt>
2
European Centre for the Development of Vocational Training
2
European Data Portal
2
Europäische Agentur für Sicherheit und Gesundheitsschutz am Arbeitsplatz
2
Europäische Kommission / Generaldirektion Binnenmarkt, Industrie, Unternehmertum und KMU / Unit Digital Transformation of Industry
2
Friedrich-Ebert-Stiftung / Abteilung Wirtschafts- und Sozialpolitik
2
Friedrich-Ebert-Stiftung / Office for Regional Co-operation in Southeast Asia
2
Internationale Arbeitsorganisation
2
Open Evidence <Körperschaft>
2
Public Policy and Management Institute
2
Rand Europe <Cambridge>
2
Springer Malaysia Representative Office
2
Technische Universität Braunschweig
2
Technische Universität Dresden
2
Tectum Verlag
2
Universität St. Gallen
2
Verlag Dr. Kovač
2
World Bank
2
World Bank Group
2
AMACOM
1
APEC Competition Policy and Law Group
1
Albert-Ludwigs-Universität Freiburg
1
Alterssicherung für Soloselbstständige in Zeiten der Digitalisierung <Veranstaltung> <2017, Rehburg-Loccum>
1
Annual International Scientific Conference "Digital Transformation in Industry: Trends, Management, Strategies" <4., 2022, Jekaterinburg>
1
Arbeitsgemeinschaft der Landesmedienanstalten in der Bundesrepublik Deutschland
1
Asian Development Bank
1
Autonomy Research Ltd
1
Baden-Württemberg / Ministerium für Arbeit und Sozialordnung, Familie, Frauen und Senioren
1
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NBER working paper series
67
Journal of business research : JBR
62
Management science : journal of the Institute for Operations Research and the Management Sciences
62
Technological forecasting & social change : an international journal
53
Electronic markets : EM ; the international journal of electronic commerce and business media
43
Information systems research : ISR
42
Transportation research / E : an international journal
37
International journal of production economics
34
CESifo working papers
30
Discussion papers / CEPR
30
Internet policy review : journal on internet regulation
29
Journal of management information systems : JMIS
29
European journal of operational research : EJOR
28
Industrial marketing management : the international journal for industrial and high-tech firms
27
International journal of industrial organization
23
Journal of retailing and consumer services
23
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
23
Working paper / National Bureau of Economic Research, Inc.
23
NBER Working Paper
22
Springer eBook Collection
21
Telecommunications policy : the international journal of digital economy, data sciences and new media
21
Working paper
21
International journal of production research
19
Working papers / BRIE
19
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
18
Management information systems : mis quarterly
17
NET Institute Working Paper
17
Production and operations management : the flagship research journal of the Production and Operations Management Society
17
Tourism management : research, policies, practice
17
Working papers / Harvard Business School, Division of Research
17
Electronic commerce research
16
International journal of hospitality management
15
Marketing science
15
New technology, work and employment
15
Discussion paper series / IZA
14
Journal of competition law & economics
14
Research policy : policy, management and economic studies of science, technology and innovation
14
MIS quarterly
13
Strategic management journal
13
Technovation : the international journal of technological innovation, entrepreneurship and technology management
13
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ECONIS (ZBW)
4,627
EconStor
7
Other ZBW resources
1
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1
Antecedents to online shopping : factors influencing the selection of web portal
Prashar, Sanjeev
;
Vijay, T. Sai
;
Parsad, Chandan
- In:
International journal of e-business research : an …
11
(
2015
)
1
,
pp. 35-55
Persistent link: https://www.econbiz.de/10010526515
Saved in:
2
Functional modelling and analysis of IDM e-tailer platforms
Srinivasan, Thomas
;
Pillai, Prashant S.
;
Qadir, Abdul
; …
- In:
International journal of e-business research : an …
9
(
2013
)
3
,
pp. 38-59
Persistent link: https://www.econbiz.de/10010196187
Saved in:
3
The effects of portal
website
attitude and e-services on branding of e-stores
Chen, Hsiu-li
;
Mathews, Shane
- In:
Australasian marketing journal
21
(
2013
)
3
,
pp. 155-160
Persistent link: https://www.econbiz.de/10010125796
Saved in:
4
Price competition online : platforms vs. branded websites
Loginova, Oksana
-
2021
Persistent link: https://www.econbiz.de/10012659099
Saved in:
5
Factors affecting the perceived usability of the mobile web portal services : comparing simplicity with consistency
Lee, Jongtae
;
Lee, Dongwon
;
Moon, Junghoon
;
Park, …
- In:
Information technology and management
14
(
2013
)
1
,
pp. 43-57
Persistent link: https://www.econbiz.de/10009738256
Saved in:
6
Economic and social satisfaction of buyers on consumer-to-consumer platforms : the role of relational capital
Chen, Xiayu
;
Huang, Qian
;
Davison, Robert M.
- In:
International journal of electronic commerce : IJEC
21
(
2016/2017
)
2
,
pp. 219-248
Persistent link: https://www.econbiz.de/10011691010
Saved in:
7
Segmenting online shoppers : a study of consumers' web portal selection motivations for e-shopping
Prashar, Sanjeev
;
Vijay, T. Sai
;
Parsad, Chandan
- In:
Asian Academy of Management journal : AAMJ
21
(
2016
)
1
,
pp. 27-46
Persistent link: https://www.econbiz.de/10011664992
Saved in:
8
Price competition online : platforms vs. branded websites
Loginova, Oksana
-
2019
Persistent link: https://www.econbiz.de/10012116507
Saved in:
9
DMO online platforms : image and intention to visit
Molinillo, Sebastian
;
Liébana-Cabanillas, Francisco
; …
- In:
Tourism management : research, policies, practice
65
(
2018
),
pp. 116-130
Persistent link: https://www.econbiz.de/10011775100
Saved in:
10
Brand bank attachment to loyalty in digital banking services : mediated by psychological engagement with service platforms and moderated by platform types
Levy, Shalom
- In:
International journal of bank marketing
40
(
2022
)
4
,
pp. 679-700
Persistent link: https://www.econbiz.de/10013396393
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