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~subject:"Digitalisierung"
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Digitalisierung
Social Web
20,232
Social web
20,198
Marketingmanagement
16,925
Marketing management
16,107
Konsumentenverhalten
7,487
Consumer behaviour
7,482
Online-Marketing
6,598
Internet marketing
6,477
Beziehungsmarketing
4,727
Relationship marketing
4,718
Kundenintegration
3,900
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3,886
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3,845
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3,145
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3,140
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2,747
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2,622
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2,541
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2,500
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2,362
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2,362
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2,329
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2,294
E-commerce
2,181
Innovation
2,093
USA
2,060
United States
2,024
Innovationsmanagement
1,902
Innovation management
1,865
Web 2.0 technologies
1,735
Web 2.0-Technologien
1,734
Social media
1,704
social media
1,635
Online-Handel
1,618
Online retailing
1,615
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1,609
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Kamepalli, Sai Krishna
7
Martínez-López, Francisco J.
7
Zingales, Luigi
7
Parida, Vinit
6
Belleflamme, Paul
5
Duch-Brown, Néstor
5
Junquera-Varela, Raul Felix
5
Paul, Justin
5
Adeola, Ogechi
4
Ahnert, Toni
4
Denegri-Knott, Janice
4
Dorfleitner, Gregor
4
Gawer, Annabelle
4
Hoffmann, Peter
4
Kotler, Philip
4
Krcmar, Helmut
4
Lo Prete, Anna
4
Rindfleisch, Aric
4
Schaarschmidt, Mario
4
Sjödin, Rönnberg David
4
Acs, Zoltán J.
3
Ainsworth, Richard Thompson
3
Beverungen, Daniel
3
Blanchard, Simon
3
Burri, Mira
3
Cennamo, Carmelo
3
Crowther, David
3
Cui, Wei
3
Edeh, Jude Ndubuisi
3
Epp, Amber M.
3
Fletcher, Amelia
3
Foroudi, Pantea
3
Fritze, Martin Paul
3
George, Babu
3
Grigore, Georgiana
3
Hess, Thomas
3
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3
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3
Kartajaya, Hermawan
3
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3
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Springer Fachmedien Wiesbaden
11
World Bank Group
8
American Marketing Association
6
IGI Global
5
World Bank
4
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
3
AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
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OECD
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Springer Gabler <Firma>
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Books on Demand GmbH <Norderstedt>
2
Bund-Verlag
2
Edward Elgar Publishing
2
Haufe-Lexware GmbH & Co. KG
2
Interdisziplinäre Tagung des Forschungsnetzwerkes Europäische Kulturen in der Wirtschaftskommunikation <17., 2017, Frankfurt am Main>
2
International Conference on Digital Libraries <2013, Delhi>
2
Jornada Internacional de Comunicación Digital <1., 2015, Medellín>
2
Nomos Verlagsgesellschaft
2
Rosa-Luxemburg-Stiftung
2
Verlag Franz Vahlen
2
Arbeitsgemeinschaft für Marketing
1
Bank für Internationalen Zahlungsausgleich / Committee on Payments and Market Infrastructures
1
Bank für Internationalen Zahlungsausgleich / Währungs- und Wirtschaftsabteilung
1
Basler Afrika-Bibliographien
1
Berlin Digital Conference / Annual Conference <1., 2018, Berlin>
1
Berlin Digital Conference / Annual Conference <2., 2019, Berlin>
1
BusinessVillage GmbH
1
Centre for European Policy Studies
1
Centre for Microsimulation and Policy Analysis
1
Christian Rieck <Firma>
1
De Gruyter Oldenbourg
1
Deutsches Institut für Entwicklungspolitik
1
Die Digitale Genossenschaftsbank - Weichenstellungen für die Zukunft <Veranstaltung> <2016, Erlangen>
1
Digital Marketing & eCommerce Conference <3., 2022, Barcelona>
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
Ekonomski Institut Zagreb
1
Europäische Kommission / Generaldirektion Beschäftigung, Soziales und Integration / Unit Social Policies, Child Guarantee, SPC
1
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
1
Fachhochschulbibliothek Münster
1
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Technological forecasting & social change : an international journal
33
Journal of business research : JBR
30
Springer eBook Collection
25
Journal of digital banking
23
Springer Proceedings in Business and Economics
13
Finance research letters
12
Electronic markets : EM ; the international journal of electronic commerce and business media
11
SpringerLink / Bücher
10
Business horizons
9
Information systems research : ISR
9
Journal of open innovation : technology, market, and complexity
9
CESifo working papers
8
Journal of retailing and consumer services
8
Technovation : the international journal of technological innovation, entrepreneurship and technology management
8
Telecommunications policy : the international journal of digital economy, data sciences and new media
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
Internet policy review : journal on internet regulation
7
Baltic Journal of Economic Studies
6
Business & information systems engineering
6
Economies : open access journal
6
The journal of business & industrial marketing
6
Cogent business & management
5
Digital Business in Africa : Social Media and Related Technologies
5
Digitalization in organizations
5
Discussion paper
5
Discussion paper series / Philippine Institute for Development Studies
5
Discussion papers / CEPR
5
Electronic markets : the international journal on networked business
5
European research studies
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of payments strategy & systems
5
Journal of risk and financial management : JRFM
5
Premier reference source
5
The journal of services marketing
5
Business strategy and the environment
4
Digital strategies in a global market : navigating the Fourth Industrial Revolution
4
Discussion paper series / IZA
4
European journal of innovation management
4
Information systems and e-business management : ISeB
4
International journal of innovation and technology management
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ECONIS (ZBW)
1,583
EconStor
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1
Towards a digital work environment : the influence of collaboration and networking on employee performance within an enterprise social media platform
Dittes, Sven
;
Smolnik, Stefan
- In:
Journal of business economics : JBE
89
(
2019
)
8/9
,
pp. 1215-1243
Persistent link: https://www.econbiz.de/10012125843
Saved in:
2
Work and performance feedback in a digital world : how social software facilitates feedback exchange
Stöckli, Emanuel
-
2020
Persistent link: https://www.econbiz.de/10012316438
Saved in:
3
Open business model innovation via the internet : how wiki technologies can improve the quality of business models
Bretschneider, Ulrich
;
Ebel, Philipp
;
Leimeister, Jan Marco
- In:
International journal of innovation and technology …
18
(
2021
)
2
,
pp. 2040004-1-2040004-18
Persistent link: https://www.econbiz.de/10012613096
Saved in:
4
Investigating digital storytelling for the creation of positively engaging digital content
Nicoli, Nicholas
;
Henriksen, Kine
;
Komodromos, Marcos
; …
- In:
EuroMed journal of business
17
(
2022
)
2
,
pp. 157-173
Persistent link: https://www.econbiz.de/10013362435
Saved in:
5
Digitalisierung und Innovation : Planung - Entstehung - Entwicklungsperspektiven
Keuper, Frank
-
2013
DigITalisierung – Status quo -- Ausgewählte strategische Aspekte.-Ausgewählte branchenbezogene Aspekte -- Ausgewählte Technologie- und Anwendungsaspekte -- Ausgewählte Methodikaspekte -- DigITalisierung – quo vadis?.
Persistent link: https://www.econbiz.de/10014016630
Saved in:
6
From books to blogs : the digitalization journey of a contentpreneur
Mostafa, Hend
;
Apaydin, Marina
;
Gold, Shaun
;
Hammoda, Basel
- In:
Contemporary entrepreneurship : global perspectives and …
,
(pp. 9-18)
.
2024
Persistent link: https://www.econbiz.de/10014537230
Saved in:
7
Hook vs. hope : how to enhance customer engagement through gamification
Eisingerich, Andreas B
;
Marchand, André
;
Fritze, …
- In:
International journal of research in marketing : IJRM ; …
36
(
2019
)
2
,
pp. 200-215
Persistent link: https://www.econbiz.de/10012063323
Saved in:
8
Self-service technologies and enterprise social networks – motivations, user roles, and knowledge contribution
Cetto, Alexandra Verena
-
2019
Persistent link: https://www.econbiz.de/10012098887
Saved in:
9
The potential impacts of digital technologies on co-production and co-creation
Lember, Veiko
;
Brandsen, Taco
;
Tõnurist, Piret
- In:
Public management review
21
(
2019
)
11
,
pp. 1665-1686
Persistent link: https://www.econbiz.de/10012178888
Saved in:
10
Analysis and design of digital value co-creation networks: insights from digital platforms
Blaschke, Michael
-
2020
Persistent link: https://www.econbiz.de/10012221765
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