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Constrained optimization of data-mining problems to improve model performance : a direct-marketing application
Prinzie, Anita (contributor); Van den Poel, Dirk (contributor) - 2005
Persistent link: https://www.econbiz.de/10002717963
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Improving campaign success rate by tailoring donation requests along the donor lifecycle
Verhaert, Griet Alice; Van den Poel, Dirk - In: Journal of interactive marketing : a quarterly … 25 (2011) 1, pp. 51-63
Persistent link: https://www.econbiz.de/10008909979
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Direct and indirect effects of retail promotions
Van den Poel, Dirk (contributor);  … - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001836974
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Improving purchasing behavior predictions by data augmentation with situational variables
Baecke, Philippe; Van den Poel, Dirk - 2010
Persistent link: https://www.econbiz.de/10008821739
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Improving campaign success rate by tailoring donation requests along the donor lifecycle
Verhaert, Griet Alice; Van den Poel, Dirk - 2010
Persistent link: https://www.econbiz.de/10008821746
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Response modeling for database marketing using binary classification
VanDenPoel, Dirk - 1999
Persistent link: https://www.econbiz.de/10001482573
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Bayesian neural network learning for repeat purchase modelling in direct marketing
Viaene, Stijn; Baesens, Bart; VanDenPoel, Dirk; … - 2001
Persistent link: https://www.econbiz.de/10001594215