We provide novel evidence for the size of key electric vehicle (EV) adoption barriers, purchase price and battery range, and the driver, operating cost, in the broadening EV market. We further demonstrate the heterogeneity of these across consumer segments, plus determine groups most resistant...

We elicit homeowners' marginal willingness to pay (MWTP) for energy efficiency and low-carbon technologies in the context of replacement heating appliances. We exploit a novel within-between subject design that involves manipulating information in a two-stage discrete choice experiment (DCE) and...

This paper investigates public opinion on the Swiss CO2 levy and its 2020 revision by using a discrete choice experiment answered by a sample of 586 respondents living in Switzerland. The experiment is designed to elicit citizen preferences among various taxation attributes and is followed by a...

Complexity within the decision-making process can inhibit energy investment for residential buildings. In this paper, we explore effects of complexity on investment behaviour, as well as the impact of experience with similar investments and of subsidies as a promoting policy tool. To shed light...