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Broadening the perspective on e-commerce : a comparative analysis of mobile shopping and traditional online shopping
Schramm-Klein, Hanna; Wagner, Gerhard - In: Marketing : ZFP ; journal of research and management 36 (2014) 2, pp. 119-130
Persistent link: https://www.econbiz.de/10010385222
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Multichannel commerce : a consumer perspective on the integration of physical and electronic channels
Trenz, Manuel - 2014
Persistent link: https://www.econbiz.de/10010477773
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Effects of cross-channel synergies and complementarity ina multichannel e-commerce system : an investigation of the interrelation of e-commerc, m-commerce and IETV-commerce
Wagner, Gerhard; Schramm-Klein, Hanna; Steinmann, Sascha - In: The international review of retail, distribution and … 23 (2013) 5, pp. 571-581
Persistent link: https://www.econbiz.de/10010222147
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Evaluating the effects of life satisfaction on impulse buying behavior in terms of online buying
Ata, Serhat; Sezer, Abdulaziz - In: Marketing i menedžment innovacij : m&mi (2021) 1, pp. 38-55
Persistent link: https://www.econbiz.de/10013093220
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It is different than what I saw online : negative effects of webrooming on purchase intentions
Chung, Sorim; Cho, Cecile K.; Chakravarti, Amitav - In: Psychology & marketing 39 (2022) 1, pp. 131-149
Persistent link: https://www.econbiz.de/10012796080
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Abandonment issues : why consumers abandon online shopping carts
Rochanapon, Pemika; Stankovic, Michelle; Barber, Matthew; … - In: Developing digital marketing : relationship perspectives, (pp. 19-39). 2021
Persistent link: https://www.econbiz.de/10012585563
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What determines online consumers to migrate from PCs to mobile devices? : an empirical approach on consumers' internet cross-channel behaviours
Tang, Dingna; Yang, Yimin; Yan, Ying; Zhou, Ming - In: International journal of services technology and management 22 (2016) 1/2, pp. 46-62
Persistent link: https://www.econbiz.de/10011645305
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Determinants of the channel selection and choice intention : a marketing perspective
Madahi, Abdolrazagh; Inda Sukati - In: Journal for global business advancement : JGBA 9 (2016) 4, pp. 357-389
Persistent link: https://www.econbiz.de/10011664536
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Reliance on e-shopping vehicles : conceptualization, measurement, and cross-national market differences
Blake, Brian F.; LaRosa, Richard J.; Neuendorf, Kimberly A. - In: Journal of international consumer marketing 30 (2018) 2, pp. 70-84
Persistent link: https://www.econbiz.de/10011917511