Feng, Qi; Lu, Lauren Xiaoyuan - 2016
-it-or-leave-it contracts to the retailers, with that of a bargaining game, in which the firms bilaterally negotiate contract terms via a … manufacturers depends on the contractual form. With simple contracts such as wholesale-price contracts, which generally do not allow … with the manufacturers possessing all bargaining power. In contrast, with sophisticated contracts such as two-part tariffs …