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How to innovate toward an ambidextrous business model? : the role of dynamic capabilities and market orientation

Randhawa, Krithika; Wilden, Ralf; Gudergan, Siegfried - In: Journal of business research : JBR 130 (2021), pp. 618-634

Persistent link: https://www.econbiz.de/10012544889

The role of cocreation and dynamic capabilities in service provision and performance : a configurational study

Wilden, Ralf; Gudergan, Siegfried; Akaka, M. A.; … - In: Industrial marketing management : the international … 78 (2019), pp. 43-57

Persistent link: https://www.econbiz.de/10012026097

Service-dominant orientation, dynamic capabilities and firm performance

Wilden, Ralf; Gudergan, Siegfried - In: Journal of service theory and practice : JSTP 27 (2017) 4, pp. 808-832

Persistent link: https://www.econbiz.de/10011730634

Service-dominant orientation, dynamic capabilities and firm performance

Wilden, Ralf; Gudergan, Siegfried - In: Journal of Service Theory and Practice 27 (2017) 4, pp. 808-832

Purpose The purpose of this paper is to investigate the effects of a firm’s service-dominant orientation on marketing and technological capabilities, and its performance. It outlines how a service-dominant orientation offers guidance for the development and deployment of ordinary capabilities,...

Persistent link: https://www.econbiz.de/10014907459

The impact of dynamic capabilities on operational marketing and technological capabilities : investigating the role of environmental turbulence

Wilden, Ralf; Gudergan, Siegfried P. - In: Journal of the Academy of Marketing Science 43 (2015) 2, pp. 181-199

Persistent link: https://www.econbiz.de/10010504691

Dynamic capabilities and innovation ambidexterity : the roles of intellectual capital and innovation orientation

Farzaneh, Mandana; Wilden, Ralf; Afshari, Leila; … - In: Journal of business research : JBR 148 (2022), pp. 47-59

Persistent link: https://www.econbiz.de/10013325445