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~subject:"Dynamische Optimierung"
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Monetizing Online Marketplaces
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Dynamische Optimierung
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ECONIS (ZBW)
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The value of a "free" customer
Gupta, Sunil
(
contributor
);
Mela, Carl F.
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003436731
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2
The value of a "free" customer
Gupta, Sunil
;
Mela, Carl F.
;
Vidal-Sanz, José M.
-
2009
Persistent link: https://www.econbiz.de/10003972545
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3
The effect of links and excerpts on internet news consumption
Roos, Jason M. T.
;
Mela, Carl F.
;
Shachar, Ron
- In:
Journal of marketing research
57
(
2020
)
3
,
pp. 395-421
Persistent link: https://www.econbiz.de/10012214141
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