This article delves into how nonprofit institutions, specifically Business Interest Associations (BIAs), have undertaken their Internet appearance applying digital marketing techniques. For this purpose, and using big data tools, the presence and monitoring by Internet users of 102 BIAs, with...

Industry-wide voluntary agreements are touted as a means for corporations to take more corporate social responsibility (CSR). We study what type of joint CSR agreement induces firms to increase CSR efforts in a model of oligopolistic competition with differentiated products. Consumers have a...