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Selling Cross-Border in Online Markets : The Impact of the Ban on Geoblocking Strategies
Bourreau, Marc; Manenti, Fabio M. - 2021
We develop a model of strategic geoblocking, where two competing multi-channel retailers, located in different countries, can decide to block access to their online store from foreign consumers. We characterize the equilibrium when firms decide unilaterally whether to introduce geoblocking...
Persistent link: https://www.econbiz.de/10013314958
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Selling cross-border in online markets : the impact of the ban on geoblocking strategies
Bourreau, Marc; Manenti, Fabio M. - 2020
Persistent link: https://www.econbiz.de/10012496394
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Legal aspects of marketing strategy : antitrust and consumer protection issues
Stern, Louis W.; Eovaldi, Thomas L. - 1984
Persistent link: https://www.econbiz.de/10013474964
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Analysis of competitiveness on the market of milk and dairy products in Romania
Nica, Maria - In: Agrarian economy and rural development : realities and …, (pp. 24-29). 2017
order to determine competitiveness, marketing researches on consumer preferences for milk and dairy products will be used …
Persistent link: https://www.econbiz.de/10011849597
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Nationale Kundenzufriedenheitsindizes
Bruhn, Manfred - In: Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen, (pp. 149-174). 2001
Persistent link: https://www.econbiz.de/10001638487
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Accounting and business economics : insights from national traditions
Biondi, Yuri (contributor); Zamboni, Stefano (contributor) - 2013
Persistent link: https://www.econbiz.de/10009710814
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The cost of life distribution in Europe
Klotzki, Udo; Gatzert, Nadine; Münstermann, Björn - In: The Geneva papers on risk and insurance - issues and … 42 (2017) 2, pp. 296-322
Persistent link: https://www.econbiz.de/10011735030
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An nternational collaborative masters degree in integrated marketing communications : a US-EU program in the Mediterranean
Krentler, Kathleen A.; Caruana, Albert - In: Cases on innovations in educational marketing : …, (pp. 118-134). 2011
Persistent link: https://www.econbiz.de/10009406216
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Trade, standards, and the political economy of genetically modified food
Anderson, Kym; Damania, Richard; Jackson, Lee Ann - 2004
Persistent link: https://www.econbiz.de/10002209162