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~subject:"Einkaufszentrum"
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Einkaufszentrum
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Applying qualitative methods to marketing management research
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ECONIS (ZBW)
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Mixed-Model-Design : die Nutzung von Ruhezonen in Einkaufszentren
Buber, Renate
;
Ruso, Bernhart
;
Gadner, Johannes
- In:
Qualitative Marktforschung : Konzepte - Methoden - Analysen
,
(pp. 883-901)
.
2009
Persistent link: https://www.econbiz.de/10003827460
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2
Measuring consumer behaviour : consumer behaviour in recreational and sales areas of shopping malls ; [report to the OeNB, Jubiläumsfond-Projekt No. 9793]
Buber, Renate
;
Ruso, Bernhart
;
Gadner, Johannes
; …
-
2004
Persistent link: https://www.econbiz.de/10003143126
Saved in:
3
Consumer behaviour in recreational areas of shopping malls: a mixed-model research design
Buber, Renate
;
Gadner, Johannes
;
Ruso, Bernhart
- In:
Applying qualitative methods to marketing management …
,
(pp. 157-174)
.
2004
Persistent link: https://www.econbiz.de/10001923126
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