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~subject:"Einzelhandel"
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Einzelhandel
Consumer behaviour
83,894
Konsumentenverhalten
81,445
Werbung
13,918
Theorie
11,575
Advertising
11,391
Theory
11,341
Ethnische Gruppe
11,206
Ethnic group
10,652
Relationship marketing
9,459
Beziehungsmarketing
9,422
Youth
9,353
USA
9,132
Jugendliche
9,094
Brand management
8,319
United States
8,278
Markenführung
8,262
Werbewirkung
8,045
Advertising effects
7,818
Brand image
7,124
Deutschland
7,099
Markenimage
7,090
Online-Marketing
6,189
Internet marketing
6,168
Kulturelle Identität
6,071
Customer satisfaction
5,846
Germany
5,811
Online-Handel
5,775
Online retailing
5,763
Kundenzufriedenheit
5,683
Cultural identity
5,517
Social Web
5,487
Social web
5,481
Markenartikel
4,718
Brand
4,643
Service quality
4,552
Dienstleistungsqualität
4,503
Retail trade
4,303
Experiment
4,009
Electronic Commerce
3,846
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All
Undetermined
1,978
Free
748
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Article
3,309
Book / Working Paper
1,049
Journal
13
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Article in journal
3,084
Aufsatz in Zeitschrift
3,084
Aufsatz im Buch
210
Book section
210
Graue Literatur
208
Non-commercial literature
208
Hochschulschrift
138
Working Paper
138
Arbeitspapier
133
Thesis
102
Collection of articles of several authors
50
Sammelwerk
50
Conference paper
49
Konferenzbeitrag
49
Aufsatzsammlung
37
Bibliografie enthalten
26
Bibliography included
26
Konferenzschrift
16
Case study
13
Fallstudie
13
Collection of articles written by one author
11
Sammlung
11
Conference proceedings
8
Dissertation u.a. Prüfungsschriften
8
Market information
7
Marktinformation
7
Statistik
7
Statistics
5
Amtsdruckschrift
4
Government document
4
Accompanied by computer file
3
Elektronischer Datenträger als Beilage
3
Handbook
3
Handbuch
3
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3
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3
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2
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1
Article
1
Bericht
1
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English
4,099
German
232
Undetermined
18
French
5
Italian
5
Polish
4
Norwegian
3
Danish
2
Spanish
2
Swedish
2
Czech
1
Dutch
1
Russian
1
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Author
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Grewal, Dhruv
27
Gázquez-Abad, Juan Carlos
25
Pantano, Eleonora
21
Martínez-López, Francisco J.
20
Schramm-Klein, Hanna
20
Swoboda, Bernhard
18
Das, Gopal
17
Zielke, Stephan
16
Gijsbrechts, Els
15
Roggeveen, Anne L.
14
Khare, Arpita
13
Steinmann, Sascha
13
Rajagopal
12
Sands, Sean
12
Teller, Christoph
12
Ailawadi, Kusum L.
11
Campo, Katia
11
Diallo, Mbaye Fall
11
Gil Saura, Irene
11
Nordfält, Jens
11
Richards, Timothy J.
11
Chintagunta, Pradeep K.
10
Dekimpe, Marnik G.
10
Rudolph, Thomas
10
Wagner, Gerhard
10
Willems, Kim
10
Bang, Nguyen
9
Brengman, Malaika
9
Dennis, Charles
9
Geyskens, Inge
9
Rabinovich, Elliot
9
Stobart, Jon
9
Verhoef, Peter C.
9
Calvo-Porral, Cristina
8
Chebat, Jean-Charles
8
Chen, Jing
8
Gielens, Katrijn
8
Ieva, Marco
8
Loureiro, Sandra Maria Correia
8
Lévy Mangin, Jean-Pierre
8
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Institution
All
Springer Fachmedien Wiesbaden
8
National Bureau of Economic Research
4
Stellenbosch University / Bureau for Economic Research
3
The Nielsen Company (Germany)
3
Books on Demand GmbH <Norderstedt>
2
Institut für Handelsforschung <Köln>
2
Nordic Council of Ministers
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
Accenture GmbH <Kronberg im Taunus>
1
Advertising and Consumer Psychology Conference <25, 2006, Houston, Tex.>
1
Alabama / State Highway Dept
1
Alabama Highway Research Group
1
Axel Springer AG / Marketing Anzeigen
1
Bargeldsymposium <2., 2014, Frankfurt am Main>
1
Bauhaus-Universität Weimar / Institut für Europäische Urbanistik
1
Bundesarbeitsgemeinschaft der Mittel- und Großbetriebe des Einzelhandels
1
Cape Town / Technical Management Services
1
Central Co-Operative Council
1
Deutsche Bundesbank
1
Deutscher Sparkassen- und Giroverband
1
Deutschland / Bundeswehr / Universität Hamburg
1
Econ Consult, Wirtschafts- und Sozialwissenschaftliche Beratungsgesellschaft <Köln>
1
Friedrich-Schiller-Universität Jena
1
Gesellschaft für Konsum-, Markt- und Absatzforschung
1
Goethe-Universität Frankfurt am Main
1
Gottlieb Duttweiler Institute
1
Graduate School of Business Administration
1
Great Britain / Commission on Industrial Relations
1
Handelshögskolan i Stockholm
1
Handelsverband Deutschland
1
Harvard University, Graduate School of Business Administration, Division of Research
1
IGI Global
1
Institut for Graenseregionsforskning
1
International Co-operative Alliance / Regional Office for Asia and the Pacific
1
International Conference on Advances in National Brand and Private Label Marketing (NB&PL) <10., 2023, Barcelona>
1
International Conference on Advances in National Brand and Private Label Marketing <11., 2024, Oxford>
1
International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
1
International Conference on Research on National Brand & Private Label Marketing <5., 2018, Barcelona>
1
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Published in...
All
Journal of retailing and consumer services
479
Journal of retailing
137
Journal of business research : JBR
124
International journal of retail & distribution management
118
The international review of retail, distribution and consumer research
113
International journal of retail and distribution management
67
International journal of electronic marketing and retailing : IJEMR
37
European journal of operational research : EJOR
34
Psychology & marketing
32
Management science : journal of the Institute for Operations Research and the Management Sciences
31
European journal of marketing : EJM
28
Marketing intelligence & planning
25
Journal of the Academy of Marketing Science
23
International journal of consumer studies
22
Journal of marketing
21
The journal of services marketing
21
International journal of production economics
20
SpringerLink / Bücher
20
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
19
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
18
The journal of consumer marketing
18
Asia Pacific journal of marketing and logistics
17
European retail research
17
International journal of production research
17
Journal of strategic marketing
17
Marketing : ZFP ; journal of research and management
17
International journal of Indian culture and business management
16
Cogent business & management
15
History of retailing and consumption
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Production and operations management : an international journal of the Production and Operations Management Society
15
Journal of fashion marketing and management
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
13
Manufacturing & service operations management : M & SOM
13
Technological forecasting & social change : an international journal
13
The service industries journal
13
Omega : the international journal of management science
12
Springer Proceedings in Business and Economics
12
The journal of product & brand management
12
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Source
All
ECONIS (ZBW)
4,333
USB Cologne (EcoSocSci)
27
EconStor
6
RePEc
3
OLC EcoSci
2
Showing
1
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10
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1
Children entertainment in retail stores
Deli-Gray, Zsuzsa
;
Matura, Tamás
;
Árva, Lászlo
- In:
International journal of retail & distribution management
42
(
2014
)
11/12
,
pp. 1004-1017
Persistent link: https://www.econbiz.de/10010460809
Saved in:
2
Perception of young children of the ideal shopping experience
Deli-Gray, Zsuzsa
;
Pinto, Marie-Pierre
;
McLaughlin, Cécile
- In:
International journal of retail & distribution management
44
(
2016
)
10
,
pp. 996-1012
Persistent link: https://www.econbiz.de/10011634883
Saved in:
3
Shopping for kids' luxury brands : young mothers' identity quest in retail spaces
Silhouette-Dercourt, Virginie
;
Lassus, Christel de
- In:
International journal of retail & distribution management
44
(
2016
)
11
,
pp. 1084-1099
Persistent link: https://www.econbiz.de/10011640039
Saved in:
4
Role of
advertising
and promotional strategies in shaping consumer brand attitude regarding consumer durable retailers in Vietnam
Cuong Hung Pham
- In:
International journal of intelligent enterprise
9
(
2022
)
2
,
pp. 258-273
Persistent link: https://www.econbiz.de/10013256158
Saved in:
5
Leaving something for the imagination : the effect of visual concealment on preferences
Sevilla, Julio
;
Meyer, Robert J.
- In:
Journal of marketing
84
(
2020
)
4
,
pp. 109-126
Persistent link: https://www.econbiz.de/10012231640
Saved in:
6
9-ending prices in retail advertisements : Indian consumers' price perception and proneness to buy
Kumar, Santosh
;
Pandey, Mrinalini
- In:
International journal of revenue management : IJRM
12
(
2021
)
1/2
,
pp. 1-33
Persistent link: https://www.econbiz.de/10012521680
Saved in:
7
How second-generation consumers choose where to shop : a cross-cultural semiotic analysis
Silhouette-Dercourt, Virginie
;
Lassus, Christel de
; …
- In:
Journal of retailing and consumer services
21
(
2014
)
6
,
pp. 1059-1067
Persistent link: https://www.econbiz.de/10010437655
Saved in:
8
Understanding young consumers' personal-level cultural orientation and shopping intentions : mplications for small-town retailers
Ryu, Jay Sang
;
Fortenberry, Sally
- In:
Journal of small business strategy
27
(
2017
)
3
,
pp. 1-8
Persistent link: https://www.econbiz.de/10011814131
Saved in:
9
The role of retail
advertising
from a consumer's point of view : a comparison between Germany and France
Purper, Guido
;
Weinberg, Peter
- In:
Advertising and communication : proceedings 4th …
,
(pp. 153-160)
.
2005
Persistent link: https://www.econbiz.de/10003353794
Saved in:
10
The impact of different touchpoints on brand consideration
Baxendale, Shane
;
MacDonald, Emma K.
;
Wilson, Hugh
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 235-253
Persistent link: https://www.econbiz.de/10011308932
Saved in:
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