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We investigate the roles of social influence in the formation of consumer perceptions and preferences for pro-environmental technologies, using the example of battery electric vehicles (BEVs). The context was a technology-based workplace in the U.K. with around 500 members of staff, 57 of whom...
Persistent link: https://www.econbiz.de/10011043627
We use a survey to compare consumers’ stated interest in conventional gasoline (CV), hybrid (HEV), plug-in hybrid (PHEV) and pure electric vehicles (EV) of varying designs and prices. Data are from 508 households representing new vehicle buyers in San Diego County, California in 2011. The...
Persistent link: https://www.econbiz.de/10011047291