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Firms across all industries are embracing internet-based digitization strategies to expand or improve their business. In many cases, though, internet-based businesses pursue customer growth ahead of profits. The path to profitability, which is a core element of a business model, should not be an...
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Many SMEs aim for business development by diversifying their offerings to fit global markets. However, internationalization has consequences for all aspects of a company's business model. Even though internationalization poses many business model challenges, the recent development of digital...
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