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Electronic word of mouth
Consumer behaviour
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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The impact of interactivity of electronic word of mouth systems and e-quality on decision support in the context of the e-marketplace
Yoo, Chul Woo
;
Kim, Yong Jin
;
Sanders, G. L.
- In:
Information & management : the internat. journal of …
52
(
2015
)
4
,
pp. 496-505
Persistent link: https://www.econbiz.de/10011312046
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