Over the past few years, emerging market multi-nationals have exerted competitive pressure on developing country multi-national companies not only on their home turf, but also in other developing countries. However, our understanding of these firms and their operations in emerging economies, in...

Covers -- Editorial boards -- International marketing strategies of emerging market firms -- Innovativeness as a driver of the international expansion of developing markets' firms -- Institutional interactions andforeign firms' strategies undertribal rule complexities in emerging markets --...