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~subject:"Emotion"
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Emotion
Consumer behaviour
15
Konsumentenverhalten
15
Brand management
13
Markenführung
13
Brand image
9
Markenimage
9
Leistungsmotivation
7
Work motivation
7
Motivation
6
Arbeitszufriedenheit
5
Führungsstil
5
Human Resource Management
5
Job satisfaction
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Leadership style
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Pakistan
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Personalmanagement
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Advertising effects
4
Brand
4
Markenartikel
4
Satisfaction
4
Werbewirkung
4
Zufriedenheit
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Beziehungsmarketing
3
Brand passion
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Corporate Social Responsibility
3
Corporate social responsibility
3
Firm performance
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Gender
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Geschlecht
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Innovation
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Innovation management
3
Innovationsmanagement
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Product design
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Produktgestaltung
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Relationship marketing
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Unternehmenserfolg
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social exchange theory
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Advertising
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Arbeitsleistung
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English
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Gilal, Faheem Gul
2
Gilal, Naeem Gul
2
Gilal, Rukhsana Gul
2
Martinez, Luis F.
1
Mughal, Nafeesa
1
Nawaz, Asif
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Sandhu, Kamran Yousef
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International journal of business excellence
1
The journal of brand management : an international journal
1
The journal of product & brand management
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ECONIS (ZBW)
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Beauty and the brands : the interplay of celebrity attractiveness, brand envy, and social comparison in shaping masstige brand passion in hospitality
Gilal, Rukhsana Gul
;
Gilal, Faheem Gul
;
Gilal, Naeem Gul
- In:
The journal of brand management : an international journal
31
(
2024
)
3
,
pp. 251-264
Persistent link: https://www.econbiz.de/10014583570
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2
Do all brand CSR initiatives make consumers happy? : the role of CSR-brand (mis)fit and sense of relatedness
Gilal, Faheem Gul
;
Gilal, Naeem Gul
;
Martinez, Luis F.
; …
- In:
The journal of product & brand management
32
(
2023
)
6
,
pp. 942-957
Persistent link: https://www.econbiz.de/10014315473
Saved in:
3
Customer related social stressors a challenge to employee satisfaction : evidences from luxury bus service providers in Pakistan
Nawaz, Asif
;
Sandhu, Kamran Yousef
;
Mughal, Nafeesa
- In:
International journal of business excellence
16
(
2018
)
3
,
pp. 257-268
Persistent link: https://www.econbiz.de/10011966960
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