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The relationship between Entrepreneurial Orientation, Market Orientation and Performance in University Spin-Offs
Migliori, Stefania; Pittino, Daniel; Consorti, Augusta; … - In: International entrepreneurship and management journal 15 (2019) 3, pp. 793-814
Persistent link: https://www.econbiz.de/10012227140
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Four questions of entrepreneurial marketing education : perspectives of university educators
Gilmore, Audrey; McAuley, Andrew; Miles, Morgan P.; … - In: Journal of business research : JBR 113 (2020), pp. 189-197
Persistent link: https://www.econbiz.de/10012230468
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Creating value in the entrepreneurial university : marketization and merchandising strategies
Fantauzzi, Chiara; Frondizi, Rocco; Colasanti, Nathalie; … - In: Administrative Sciences : open access journal 9 (2019) 4/82, pp. 1-16
Higher education institutions are called to expand their role and responsibilities, by enhancing their entrepreneurial mindset and redefining relationships with stakeholders. In order to cope with these new challenges, they have started to operate in a strategic manner, by performing marketing...
Persistent link: https://www.econbiz.de/10012208176
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Social entrepreneurship : a modern approach to social value creation
Brooks, Arthur C. - 2009 - Internat. ed.
Persistent link: https://www.econbiz.de/10003702077
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Entrepreneurship education and digital marketing : what does the future hold?
Ratten, Vanessa; Rashid, Sumayya - In: Developing digital marketing : relationship perspectives, (pp. 87-101). 2021
Persistent link: https://www.econbiz.de/10012585842
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The entrepreneur’s go-to-market innovation strategy : towards a decision-analytic framework and a road mapping process to create radically successful businesses driving spectacular...
Gwanyebit Kehbila, Anderson - In: Journal of small business and entrepreneurship : JSBE 33 (2021) 6, pp. 689-716
Persistent link: https://www.econbiz.de/10012623261
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Academic entrepreneurship in the Czech Republic
Tetřevová, Liběna; Vlčková, Vladimíra - In: Ekonomický časopis : časopis pre ekonomickú … 67 (2019) 9, pp. 995-1010
Persistent link: https://www.econbiz.de/10012156352
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"Mode 3" universities and academic firms : thinking beyond the box trans-disciplinarity and nonlinear innovation dynamics within coopetitive entrepreneurial ecosystems
Carayannis, Elias G.; Grigoroudis, Evangelos; Campbell, … - In: International journal of technology management : IJTM 77 (2018) 1/2/3, pp. 145-185
Persistent link: https://www.econbiz.de/10011895891
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Strategically redefining university dynamics for the digital age : a qualitative approach
Patrício, Lurdes Duarte; Ferreira, João J. M. - In: Strategic change 33 (2024) 2, pp. 95-106
Persistent link: https://www.econbiz.de/10014507852
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Can enabling entrepreneurship ecosystem improve commercialization of research in South African Higher Education Institutions?
Ncanywa, Thobeka; Dyantyi, Noluntu - 2022
Persistent link: https://www.econbiz.de/10013447837