Xu, Leiping; Velamuri, S. Ramakrishna - In: Asian Case Research Journal (ACRJ) 13 (2009) 02, pp. 229-273
Since the 1990s, China's catering industry had boomed sharply with over 15% CAGR (Compound Annual Growth Rate). In 2007, the catering market size of RMB1,200 billion (US$155 billion) accounted for 4.87% of GDP (Gross Domestic Product) in China. This percentage was only 1.5% in 1978. China's...