Petti, Claudio; Minh Nguyen Dang Tuan; Tuan, Nham Phong; … - In: Administrative Sciences : open access journal 11 (2021) 3, pp. 1-18
markets. With this aim, the article introduces Vietnam's experience and illustrates the result of three case studies of … innovation model based on business model 'soft' innovations, mainly in customer-facing activities and partnering, as well as … these firm's innovation efforts, which are concentrated on developing new services and comprehensive solutions rather than …