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Consumer behaviour
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Journal of marketing research : JMR
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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ECONIS (ZBW)
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The donor is in the details
Cryder, Cynthia E.
;
Loewenstein, George F.
;
Scheines, …
- In:
Organizational behavior and human decision processes : …
120
(
2013
)
1
,
pp. 15-23
Persistent link: https://www.econbiz.de/10009717894
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2
Framing goals to influence personal savings : the role of specificity and construal level
Ülkümen, Gülden
;
Cheema, Amar
- In:
Journal of marketing research : JMR
48
(
2011
)
6
,
pp. 958-969
Persistent link: https://www.econbiz.de/10010217423
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