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The dark side of the entrepreneurial orientation and market orientation interplay : a new product development perspective
Morgan, Todd; Anokhin, Sergey; Kretinin, Andrey; … - In: International small business journal : researching … 33 (2015) 7, pp. 731-751
Persistent link: https://www.econbiz.de/10011384182
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Absatzorientiertes Handeln von Unternehmensgründern im Internet : Implikationen einer kognitionswissenschaftlichen Fundierung
Schmengler, Kati - 2007 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003389023
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Themen des Mittelstandes
Obermeier, Thomas (ed.); Schäfer, Hubert (contributor) - 2001
Persistent link: https://www.econbiz.de/10001607569
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Role of entrepreneurship and market orientation in firms' success
González-Benito, Óscar; González-Benito, Javier; … - In: European journal of marketing : EJM 43 (2009) 3/4, pp. 500-522
Persistent link: https://www.econbiz.de/10009525856
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Hair-brained or great-hair business? : assessing alternative markets and product-service designs for successful startups by small-retail entrepreneurs
Coleman, Linda Jane; Wu, Pei-ling; Luther, Raminder K. - In: Journal of business research : JBR 67 (2014) 6, pp. 1136-1144
Persistent link: https://www.econbiz.de/10010365173
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The performance of entrepreneurial ventures : examining the role of marketing practices
Jayawarna, Dilani; Jones, Oswald; Lim, Wing; Phua, Sabrina - In: Journal of small business and enterprise development 21 (2014) 4, pp. 565-587
Persistent link: https://www.econbiz.de/10010467467
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When the quest for the best pays off : how maximising entrepreneurs improve performance by creating entrepreneurial and market oriented businesses
Soltwisch, Brandon William - In: Journal of entrepreneurship 30 (2021) 2, pp. 223-248
Persistent link: https://www.econbiz.de/10012607622
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New ventures competitiveness and success : do intellectual capital, IT capabilities, entrepreneurial and market orientation really matter?
Anwar, Muhammad; Clauß, Thomas; Ullah, Rizwan - In: Journal of enterprising culture 29 (2021) 4, pp. 295-323
Persistent link: https://www.econbiz.de/10012694229
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Ambidextrous marketing capabilities and performance : how and when entrepreneurial orientation makes a difference
Mehrabi, Hamed; Coviello, Nicole; Ranaweera, Chatura - In: Industrial marketing management : the international … 77 (2019), pp. 129-142
Persistent link: https://www.econbiz.de/10012004194
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Entrepreneurial Orientation's effect on marketing strategies and success : implications for US firms entering Cuba
White, Graham; Vila, Natalia - In: International entrepreneurship and management journal 13 (2017) 2, pp. 501-523
Persistent link: https://www.econbiz.de/10011950171