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Consumer signals
Breeden, Douglas T. - In: The journal of asset management 17 (2016) 4, pp. 244-263
Persistent link: https://www.econbiz.de/10011504230
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Self-signaling and prosocial behavior : a cause marketing mobile field experiment
Dubé, Jean-Pierre; Luo, Xueming; Fang, Zheng - 2015
Persistent link: https://www.econbiz.de/10011336562
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Die Signalwirkung des Vorankündigungsaufwandes und von Patentinformationen in kundenorientierten Produkt-Vorankündigungen
Ernst, Holger; Schnoor, Anje - 1999
Persistent link: https://www.econbiz.de/10001522945
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Self-Signaling and Prosocial Behavior : A Cause Marketing Experiment
Dubé, Jean-Pierre - 2017
We test an information theory of prosocial behavior whereby ego utility and self-signaling crowd out the effect of …
Persistent link: https://www.econbiz.de/10012970690
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Self-Signaling and Prosocial Behavior : a Cause Marketing Mobile Field Experiment
Dubé, Jean-Pierre - 2015
We empirically test an information economics based theory of social preferences in which ego utility and self … a large price discount for the good. The combined evidence supports the self-signaling theory whereby price discounts …
Persistent link: https://www.econbiz.de/10012457193
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Die Signalwirkung des Vorankündigungsaufwandes und von Patentinformationen in kundenorientierten Produkt-Vorankündigungen
Ernst, Holger; Schnoor, Anje - 1999
Persistent link: https://www.econbiz.de/10011734862
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Kundenorientiertes Qualitäts-Signaling : eine Übertragung auf Signaling in Produkt-Vorankündigungen
Schnoor, Anje - 2000 - 1. Aufl.
Persistent link: https://www.econbiz.de/10013429628
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Self-Signaling and Prosocial Behavior : A Cause Marketing Mobile Field Experiment
Dubé, Jean-Pierre - 2015
We empirically test an information economics based theory of social preferences in which ego utility and self … a large price discount for the good. The combined evidence supports the self-signaling theory whereby price discounts …
Persistent link: https://www.econbiz.de/10013017093
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Financial constraints and moral hazard : the case of franchising
Fan, Ying; Kühn, Kai-Uwe; Lafontaine, Francine - 2016
Financial constraints are considered an important impediment to growth for small businesses. We study theoretically and empirically the relationship between the financial constraints of agents and the organizational decisions and growth of principals, in the context of franchising. We find that...
Persistent link: https://www.econbiz.de/10011491589