Nistoreanu, Puiu; Dinca, Violeta Mihaela; Șchiopu, … - In: Amfiteatru economic : an economic and business research … 19 (2017) 45, pp. 397-413
European cinema was and still is often assimilated by film consumers as art cinema which is more difficult to understand and ultimately to reach a big number of consumers. The objectives of this paper were to examine the pathway of European cinema market and the relationship with its consumers...