Hybrid life cycle assessment (LCA) has been developed for almost 40 years, but its applications are still limited to certain products/industries. This study endeavors to expand the accessibility of hybrid LCA from specialists to practitioners by developing a streamlined and semi-automated hybrid...

We run a market experiment where firms can choose not only their price but also whether to present comparable offers. They are faced with artificial demand from consumers who make mistakes when assessing the net value of products on the market. If some offers are comparable however, some...