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How to design personalization in a context of customer retention : who personalizes what and to what extent?
Kwon, Kwiseok; Kim, Cookhwan - In: Electronic commerce research and applications 11 (2012) 1/6, pp. 101-116
Persistent link: https://www.econbiz.de/10009730271
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The influence of customer experience with automated games and social interaction on customer engagement and loyalty in casinos
Tuguinay, Jovanie A.; Prentice, Catherine; Moyle, Brent - In: Journal of retailing and consumer services 64 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013209579
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Building loyalty through reward programs : the influence of perceptions of fairness and brand attachment
Hwang, Eunmin; Baloglu, Seyhmus; Tanford, Sarah - In: International journal of hospitality management 76 (2019) 1, pp. 19-28
Persistent link: https://www.econbiz.de/10011981828
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Casino-induced satisfaction of needs and casino customer loyalty : the moderating role of subjective norms and perceived gaming value
Tsai, Henry; Fong, Lawrence Hoc Nang - In: Journal of travel and tourism marketing 38 (2021) 5, pp. 478-490
Persistent link: https://www.econbiz.de/10012607326
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Dynamik von Kundenerwartungen im Dienstleistungsprozess : Konzeptionalisierung und empirische Befunde
Richter, Mark - 2005 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003140794
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Dynamik von Kundenerwartungen im Dienstleistungsprozess : Konzeptionalisierung und empirische Befunde
Richter, Mark - 2005
Servicequalität genießt einen besonderen Stellenwert bei der Entstehung von Kundenzufriedenheit und Kundenbindung …
Persistent link: https://www.econbiz.de/10014017021
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The nature of an apology : an experimental study on how to apologize after a service failure
Roschk, Holger; Kaiser, Susanne - In: Marketing letters : a journal of research in marketing 24 (2013) 3, pp. 293-309
Persistent link: https://www.econbiz.de/10009786892
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Crocodile Marketing : an experimental investigation into the effects of "crocodile-tear" apologies on patient loyalty intentions
Dietrich, Martin; Drevs, Florian; Lindenmeier, Jörg; … - In: Schmalenbach business review : sbr 67 (2015) 1, pp. 34-53
Persistent link: https://www.econbiz.de/10010471732
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Quality of experience : beyond the user experience of smart services
Shin, Dong-hee - In: Total quality management & business excellence : an … 26 (2015) 7/8, pp. 919-932
Persistent link: https://www.econbiz.de/10011388436