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Firms spend billions of dollars each year advertising consumer products in order to influence demand. Much of these outlays are on the creative design of advertising content. Creative content often uses nuances of presentation and framing that have large effects on consumer decision making in...
Persistent link: https://www.econbiz.de/10003811505
Experiments typically rely on small payments to incentivize participants. This works if participants view these payments as fungible with their own money, but if participants view the payments as a windfall, they may behave differently in experiments than in real life. We modify standard risky...
Persistent link: https://www.econbiz.de/10012865102
This paper studies the role of goal bracketing to attenuate time inconsistency. When setting non-binding goals for a multi-stage project, an agent must also decide how and when to evaluate himself against such goals. In particular, he can bracket broadly by setting an aggregate goal for the...
Persistent link: https://www.econbiz.de/10012979882
Firms spend billions of dollars each year advertising consumer products in order to influence demand. Much of these outlays are on the creative design of advertising content. Creative content often uses nuances of presentation and framing that have large effects on consumer decision making in...
Persistent link: https://www.econbiz.de/10014211033
We examine the impact of a large high-school fi nancial education program on the intertemporal choices of adolescents. We randomly assigned the program among a sample of almost 1,000 students and measured their intertemporal choices using an incentivized experiment. While intertemporal choices...
Persistent link: https://www.econbiz.de/10010397772
We examine the impact of a large high-school financial education program on the intertemporal choices of adolescents. We randomly assigned the program among a sample of almost 1,000 students and measured their intertemporal choices using an incentivized experiment. While intertemporal choices in...
Persistent link: https://www.econbiz.de/10010382723
We examine the impact of a large high-school financial education program on the intertemporal choices of adolescents. We randomly assigned the program among a sample of almost 1,000 students and measured their intertemporal choices using an incentivized experiment. While intertemporal choices in...
Persistent link: https://www.econbiz.de/10010388672
Money illusion refers to the tendency to evaluate economic transactions in nominal rather than real terms. One manifestation of this phenomenon is the tendency to neglect future inflation in intertemporal investment decisions. Empirical evidence for this “inflation ignorance” is hard to...
Persistent link: https://www.econbiz.de/10012900193
The disposition effect is regarded as a property of an individual stock: If an investor has made a loss on a stock, he or she is less likely to sell it, whereas if an investor has made a gain on a stock, he or she is more likely to sell it. This means that the more stocks in a portfolio are in...
Persistent link: https://www.econbiz.de/10012900868
We study the impact of financial education on intertemporal choice in adolescence. The educational program was randomly assigned among high-school students and choices were measured using an incentivized experiment. Students who participated in the program make more time-consistent choices; are...
Persistent link: https://www.econbiz.de/10012937819