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"Supersize me!" : the effects of cognitive effort and goal frame on the persuasiveness of upsell offers
Heidig, Wibke; Wentzel, Daniel; Tomczak, Torsten; … - In: Journal of service management 28 (2017) 3, pp. 541-562
Persistent link: https://www.econbiz.de/10011758765
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An experimental understanding of transaction utility in piracy
Basu, Paulomi; Banerjee, Tanmoyee; Mitra, Santanu - In: Journal of economic development 47 (2022) 4, pp. 123-141
Persistent link: https://www.econbiz.de/10013531219
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Consumer behavior : learning models of purchasing
Haines, George H. - 1969
Persistent link: https://www.econbiz.de/10000054398
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Fungibility, labels, and consumption
Abeler, Johannes (contributor); Marklein, Felix (contributor) - 2008
Fungibility of money is a central principle in economics. It implies that any unit of money is substitutable for another and that the composition of income is irrelevant for consumption. We find in a field experiment that even in a simple, incentivized setup many subjects do not treat money as...
Persistent link: https://www.econbiz.de/10003716538
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A bias in the prediction of tastes
Loewenstein, George F.; Adler, Daniel - In: Exotic preferences : behavioral economics and human …, (pp. 313-324). 2008
Persistent link: https://www.econbiz.de/10003729572
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Using conjoint choice experiments to model consumer choices of product component packages
Dellaert, Benedict G. C. (contributor) - In: Conjoint measurement : methods and applications ; with …, (pp. 413-440). 2003
Persistent link: https://www.econbiz.de/10001998086
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Durable goods lease contracts and used-goods market behavior: an experimental study
Chen, Kay-Yut; Huang, Suzhou - 2005
Persistent link: https://www.econbiz.de/10003278755
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Unternehmensreputation und Kaufverhalten : methodische Aspekte komplexer Strukturmodelle
Eberl, Markus - 2006 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003335976
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Tracking customer search to price discriminate
Deck, Cary A.; Wilson, Bart J. - In: Economic inquiry : journal of the Western Economic … 44 (2006) 2, pp. 280-295
Persistent link: https://www.econbiz.de/10003316187
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The impact of offering two versus three alternatives in choice modelling experiments
Rolfe, John; Bennett, Jeff - In: Ecological economics : the transdisciplinary journal of … 68 (2009) 4, pp. 1140-1148
Persistent link: https://www.econbiz.de/10003866758