Similar Search Results

Customer-customer interactions (CCIs) at conferences : an identity approach

Wei, Wei; Lu, Ying; Miao, Li; Cai, Liping A.; Wang, Chen-ya - In: Tourism management : research, policies, practice 59 (2017), pp. 154-170

Persistent link: https://www.econbiz.de/10011642671

Impact of anonymity on roles of personal and group identities in online communities

Kim, Kyung Kyu; Lee, Ae Ri; Lee, Un-Kon - In: Information & management : the internat. journal of … 56 (2019) 1, pp. 109-121

Persistent link: https://www.econbiz.de/10011990577

Feeling love and doing more for distant others : specific positive emotions differentially affect prosocial consumption

Cavanaugh, Lisa A.; Bettman, James R.; Luce, Mary Frances - In: Journal of marketing research : JMR 52 (2015) 5, pp. 657-673

Persistent link: https://www.econbiz.de/10011349865

Examining the effect of group prototypes and divergent strength of identification on the effectiveness of identity appeals

McGowan, Miriam; Hassan, Louise; Shiu, Edward - In: European journal of marketing 56 (2022) 3, pp. 817-839

Persistent link: https://www.econbiz.de/10013173449

Being moral and doing good to others : re-examining the role of emotion, judgment, and identity on prosocial behavior

Septianto, Felix; Soegianto, Bambang - In: Marketing intelligence & planning 35 (2017) 2, pp. 180-191

Persistent link: https://www.econbiz.de/10011700790

The power of plain : intensifying product experience with neutral aesthetic context

Honea, Heather; Horsky, Sharon - In: Marketing letters : a journal of research in marketing 23 (2012) 1, pp. 223-235

Persistent link: https://www.econbiz.de/10009530050

The antecedents of patient experience of aesthetic clinic and its impact on revisit intention

Octaviani, Selviana; Antonio, Ferdi; Andy, Andy - In: South African journal of business management 54 (2023) 1, pp. 1-13

Purpose: Aesthetic clinics have expanded dramatically in recent years due to social media trends. This study aims to examine the antecedents of patient experience: product quality, service encounter, servicescape, outcome quality, electronic word of mouth (EWOM) on cognitive experience (CE) and...

Persistent link: https://www.econbiz.de/10014536054

Paying it forward vs. rewarding reputation : mechanisms of generalized reciprocity

Baker, Wayne E.; Bulkley, Nathaniel - In: Organization science : a journal of the Institute for … 25 (2014) 5, pp. 1493-1510

Persistent link: https://www.econbiz.de/10010463546

Leveraging edutainment and social networks to foster interethnic harmony

Siddique, Abu; Vlassopoulos, Michael; Zenou, Yves - 2024

Persistent link: https://www.econbiz.de/10014530174

Countering reactance in crisis communication : incorporating positive emotions via social media

Xu, Jie; Wu, Yiye - In: International journal of business communication : IJBC … 57 (2020) 3, pp. 352-369

Persistent link: https://www.econbiz.de/10012229560

1
2
3
4
5
6
7
8
9
10
Next
Last