This paper studies a two-stage R&D race, in which, at the outset, firms are uncertain regarding the viability of the project. Learning through experimentation introduces a bilateral (dynamic) feedback mechanism. For relatively low-value products, the equilibrium cutoff belief coincides with the...

The field experiment is an established and powerful method to investigate economics and business questions. However, operations management has embraced field experiments only in recent years. In this paper, we review the existing operations management literature that leverages field experiments....