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Gilmore, Audrey
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Internal marketing : directions for management
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Journal of strategic marketing
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Managerial interactions of internal marketing
Gilmore, Audrey
- In:
Internal marketing : directions for management
,
(pp. 75-92)
.
2000
Persistent link: https://www.econbiz.de/10001581419
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Opportunity recognition by growing SMEs : a managerial or entrepreneurial function?
Hulbert, Bev
;
Taghian, Mehdi
;
Gilmore, Audrey
;
Carson, David
- In:
Journal of strategic marketing
23
(
2015
)
7
,
pp. 616-642
Persistent link: https://www.econbiz.de/10011479479
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