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Avoiding potential traps in fair trade marketing : a social representation perspective
Audebrand, Luc K.; Iacobus, Adrian - In: Journal of strategic marketing 16 (2008) 1, pp. 3-19
Persistent link: https://www.econbiz.de/10003739354
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Can the fair trade movement enrich traditional business ethics? : an historical study of its founders in Mexico
Audebrand, Luc K.; Pauchant, Thierry C. - In: Journal of business ethics : JOBE 87 (2009) 3, pp. 343-353
Persistent link: https://www.econbiz.de/10003867754