//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Fallstudiensammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Consumer promotions in service...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Fallstudiensammlung
Marketing
33
USA
13
Dienstleistung
12
Dienstleistungssektor
12
International marketing
11
Marketing management
11
Marketingmanagement
11
Internationales Marketing
10
United States
9
Management
8
Services marketing
8
Consumer behaviour
7
Dienstleistungsmarketing
7
Konsumentenverhalten
7
Multinationales Unternehmen
7
Vereinigte Staaten
7
Transnational corporation
6
Globalization
5
Absatz
4
Globalisierung
4
Internet
4
Managers
4
Soziomarketing
4
Dienstleistung öffentliche
3
Dienstleistungsbetrieb
3
Mental disorder
3
Nonprofit-Organisation
3
Psychische Krankheit
3
Strategisches Management
3
Verbraucher
3
Welt
3
World
3
Brand management
2
Business history
2
China
2
Competitive strategy
2
Demokratie
2
EU countries
2
EU-Staaten
2
more ...
less ...
Type of publication
All
Book / Working Paper
5
Language
All
English
4
Undetermined
1
Author
All
Lovelock, Christopher H.
4
Vandermerwe, Sandra
2
Corey, Edwin Raymond
1
Lewis, Barbara R.
1
Quelch, John Anthony
1
Taishoff, Marika Natasha
1
Ward, Scott
1
Weinberg, Charles B.
1
more ...
less ...
Source
All
USB Cologne (EcoSocSci)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Problems in marketing
Corey, Edwin Raymond
;
Lovelock, Christopher H.
;
Ward, Scott
-
1981
-
6. ed
Persistent link: https://www.econbiz.de/10004006595
Saved in:
2
Competing through services : strategy and implementation ; cases and text
Vandermerwe, Sandra
(
contributor
); …
-
1994
Persistent link: https://www.econbiz.de/10004185634
Saved in:
3
Services marketing : a European perspective
Lovelock, Christopher H.
(
contributor
); …
-
1999
Persistent link: https://www.econbiz.de/10004378729
Saved in:
4
Public and nonprofit marketing : cases and readings
Lovelock, Christopher H.
;
Weinberg, Charles B.
-
1984
Persistent link: https://www.econbiz.de/10004619287
Saved in:
5
Cases in strategic marketing management : business strategies in Muslim countries
Quelch, John Anthony
-
2001
Persistent link: https://www.econbiz.de/10004604878
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->