Rienda, Laura (ed.); Ruiz-Fernández, Lorena (ed.); … - 2021 - 1st ed. 2021.
1 An overview of sustainability and firm’s branding strategies in the fashion industry -- 2 Sustainability and heritage in practice; the case of Harris Tweed Hebrides -- 3 Quantitative analysis of the fashion industry comparing Spanish and British fashion companies -- 4 Luxury brands, consumer...