//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Fernsehprogramm"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Can you feel the advertisement...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Fernsehprogramm
Consumer behaviour
13
Konsumentenverhalten
13
Product Placement
6
Product placement
6
Advertising effects
5
Werbewirkung
5
Brand image
4
Food
4
Lebensmittel
4
Markenimage
4
Brand
3
Brand management
3
Cognition
3
Eating habit
3
Ernährungsverhalten
3
Kognition
3
Markenartikel
3
Markenführung
3
Packaging
3
Verpackung
3
Advertising
2
Belgien
2
Belgium
2
Consumer motivation
2
Decision
2
Destination management
2
Destinationsmanagement
2
Entscheidung
2
Holiday behaviour
2
India
2
Indien
2
Kaufmotiv
2
Online retailing
2
Online-Handel
2
Präferenztheorie
2
Television programme
2
Theory of preferences
2
Tourism marketing
2
Tourismusmarketing
2
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Tessitore, Tina
2
Geuens, Maggie
1
Pandelaere, Mario
1
Van Kerckhove, Anneleen
1
Published in...
All
International journal of advertising : the quarterly review of marketing communications
1
Tourism management : research, policies, practice
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The amazing race to India : prominence in reality television affects destination image and travel intentions
Tessitore, Tina
;
Pandelaere, Mario
;
Van Kerckhove, Anneleen
- In:
Tourism management : research, policies, practice
42
(
2014
),
pp. 3-12
Persistent link: https://www.econbiz.de/10010354168
Saved in:
2
PP for "product placement" or "puzzled public"? : the effectiveness of symbols as warnings of product placement and the moderating role of brand recall
Tessitore, Tina
;
Geuens, Maggie
- In:
International journal of advertising : the quarterly …
32
(
2013
)
3
,
pp. 419-442
Persistent link: https://www.econbiz.de/10009789456
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->