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As consumers spend more time on their mobile devices, a focal retailer's natural approach is to target potential customers in close proximity to its own location. Yet focal (own) location targeting may cannibalize profits on inframarginal sales. This study demonstrates the effectiveness of...
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This paper examines the mediating role of analyst recommendations in the effect of annual IT investment on annual abnormal stock returns. While the influence of IT on stock market value has been studied in prior literature, there is a need to better understand how stock market investors come to...
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While Wall Street closely watches financial analysts' earnings forecasts, Main Street often scrutinizes product quality relative to competition. Do firms with superior product competitiveness enjoy greater likelihood of beating analyst earnings target? And if so, is there contingency in this...
Persistent link: https://www.econbiz.de/10013064014
Although managers are interested in the financial value of customers and researchers have pointed out the importance of stock analysts who advise investors, no studies to date have explored the implications of customer satisfaction for analyst stock recommendations. Using a large-scale...
Persistent link: https://www.econbiz.de/10013064015
While Wall Street closely watches financial analysts' earnings forecasts, Main Street often scrutinizes product quality relative to competition. Do firms with superior product competitiveness enjoy greater likelihood of beating analyst earnings target? And if so, is there contingency in this...
Persistent link: https://www.econbiz.de/10013062484