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A study of changes in Finnish consumer attitudes toward the products and associated marketing practices of selected countries, 1975 - 1990
Darling, John R. - In: Liiketaloudellinen aikakauskirja 39 (1990) 3, pp. 175-187
Persistent link: https://www.econbiz.de/10001099666
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A comparative analysis of changes in Finnish consumer attitudes toward the products and associated marketing practices of various selected countries, 1975 to 2000
Darling, John R. - In: Liiketaloudellinen aikakauskirja 50 (2001) 2, pp. 167-187
Persistent link: https://www.econbiz.de/10001597550
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A longitudinal analysis of the competitive market strenghts and weaknesses of the US and the USSR
Darling, John R. - In: Zhongguo-xingzheng (1992), pp. 93-110
Persistent link: https://www.econbiz.de/10001132117
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A Longitudinal Analysis of the Competitive Profile of Products and Associated Marketing Practices of Selected European and Non‐European Countries
Darling, John R. - In: European Journal of Marketing 21 (1987) 3, pp. 17-29
Internationalisation is a pervasive force in business today and the marketing manager must understand the needs of consumers in various markets. This study explores the general attitudes of Finnish consumers to products made in England, France, West Germany, Japan and the US. Following up...
Persistent link: https://www.econbiz.de/10014724842